Jeff Smith

82 Minutes

Jeff Smith grew up in Napa Valley where his dad, Ned Smith, sold real estate in the 1960s. In the early '70s, Ned moved into the hotel business building Napa's first luxury hotel, Wine Country Inn, and simultaneously planted six acres of grapes. Like many kids who grow up here, a future in the wine industry wasn't Jeff's first dream — his was music. He pursued a successful career centered in the Bay Area, performing with the indie rock group, Noonday Underground.

At the age of 26 when his father passed away, Jeff took a hiatus from music to focus on helping his mom back in St. Helena. One thing they had to deal with was his dad's six-acre "hobby vineyard," which needed to be replanted if it was going to survive. His mom wanted to sell the property but Jeff — who knew next to nothing about growing grapes and making wine — proposed that he would oversee replanting to Cabernet and starting a wine label. To which his mom said, you have to choose music or wine. You can't do both. You have be to 200%.

Jeff agreed to go the wine route and eventually launched an incredibly success winery called Hourglass.

Our hour with Jeff was a fantastic time – hearing behind the scenes stories of Napa from the '60s to today including the wild inside story of launching Hourglass. For more on Jeff and his outstanding wines visit: https://www.hourglasswines.com/